Samsung has introduced a new campaign to make art more accessible with The Frame, its digital picture frame device.
The campaign, titled “#StayAtHome with Arts,” introduces a carefully curated collection of Impressionist art to The Frame’s virtual art store.
Available for users in the U.S. the collection includes a total of 30 renowned works from the likes of Vincent van Gogh, Claude Monet, Edgar Degas and Édouard Manet.
The Art Store’s two-part “Stay Inspired – Home Exhibition” campaign was created out of a belief that inspiration, like innovation, should know no bounds.
Currently live in Germany, the photography-focused campaign does just what its name implies: transform users’ homes into virtual exhibition spaces to showcase the inspiring work of world-class photographers.